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Journal Publications

Journal Publications

Journal Publications

S.NO TITLE
121 Deb, M., & Lomo-David, E. (2020). On the hedonic versus utilitarian message appeal in building buying intention in the luxury hotel industry. Journal of Hospitality and Tourism Management, 45, 615-621.
122 Rai, S., Das, D., Ganguly, K., Giri, S., & Mishra, S. K. (2020). Stage wise Responsiveness in Supply Chain: Reference from Indian Garment Industry. International Journal of Logistics Systems and Management, https://doi.org/ 10.1504/IJLSM.2020.10024971.
123 Narang, A. S., Gumparthi, V. P., & Chakrabarti, S. (2020). Indraprastha Gas Limited: Formulating and Implementing a Go-to-Market Strategy. South Asian Journal of Management, 27(1), 168-189.
124 Sindhu, P., & Bharti, K. (2020). Mapping customer experience: a taxonomical study using bibliometric visualization. VINE Journal of Information and Knowledge Management Systems, https://doi.org/10.1108/VJIKMS-11-2019-0178.
125 Kumar, S., & Prasanna, K. (2020). Liquidity commonality on National Stock Exchange: size and sector effect. Applied Economics Letters, https://doi.org/10.1080/13504851.2020.1804046.
126 Zargar, F. N., & Kumar, D. (2019). Long range dependence in the Bitcoin market: A study based on high-frequency data. Physica A: Statistical Mechanics and its Applications, 515, 625-640.
127 Kumar, R., Sachan, A., & Dutta, T. (2020). Examining the Impact of e-Retailing Convenience Dimensions on Behavioral Intention: The Mediating Role of Satisfaction. Journal of Internet Commerce, 19(4), 466-494.
128 Manchanda, M., & Deb, M. (2020). On m-Commerce Adoption and Augmented Reality: A Study on Apparel Buying Using m-Commerce in Indian Context. Journal of Internet Commerce, https://doi.org/10.1080/15332861.2020.1863023
129 Deb, M. (2020). An empirical investigation on heritage destination positioning and loyalty. Current Issues in Tourism, https://doi.org/10.1080/13683500.2020.1803806.
130 Arya, A., & Singh, S. (2020). Development of two-stage parallel-series system with fuzzy data: A fuzzy DEA approach. Soft Computing, https://doi.org/10.1007/s00500-020-05374-w.

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