Biography

Prantosh J. Banerjee is an independent Management Consultant in Analytics-based Strategy domain with three decades consulting experience encompassing Automobile and FMCG verticals. He is a Visiting Faculty in a few select management institutes. He has also conducted multiple Managerial Development Programs for Corporates in Business Strategy, Marketing and Business Analytics. Academically, Prantosh is a B. Tech. (IIT Kharagpur), P.G.D.M. (IIM Calcutta) and FPM (equivalent to PhD, IIM Ahmedabad). His doctoral thesis received the IFCI Thesis award at IIM Ahmedabad. His research interests lie in counter-intuitive Consumer Behaviour and Pricing. Some of his research work has been published in ABDC category A journal. He has also reviewed research work for ABDC Category A journal. He is a Rotarian and a Paul Harris Fellow.