IIM Kashipur welcomed Mr. Ashok Das, Managing Director of Hansa Research India and Hansa|GCR Custom Research USA. Mr. Das discussed the trends in the industry and explained in detail how marketing research is carried out in India. He shared his experience of doing marketing research for different brands across the country.
IIM Kashipur students got the opportunity to interact with Mr. Alvis Lazarus A, India Head -Distribution Centre & Line Haul Operations, Flipkart.com. Though his presentation, he explained
the importance of "Mix of Supply Chain, Lean and Six Sigma".
The students of IIM Kashipur had the privilege of listening to the guest lecture by Mr. Hirak Kayal , the Vice President of Applications Outbound Product Management at Oracle India. His prime responsibility is to drive Applications success and particularly Fusion Application adoption in India. He holds a Mechanical Engineering degree from IIT Kharagpur and did his post-graduate studies in Business Management from IIM Calcutta.
Being located in one of the densest industrialized belts of the country has its own perks and IIM Kashipur misses no opportunity to make the most of it. The plant visit to Parle Products in Rudrapur, marked the first industrial tour of the PGP 2014-16 batch of IIM Kashipur. It started with the screening of a virtual tour of a standard Parley’s production plant and an overview of the product line.
IIM Kashipur welcomed Mr. Nagaraju KB, COO at TVS Logistics Services Limited. He is an IIM Calcutta alumni and had previously he has worked with Lenovo India Pvt Ltd and Transmart India Pvt Limited. Currently he is on sabbatical and working with an NGO. Coming from Operations field, Mr Nagaraju explained the students about “The Triple-A Supply Chain- Agility, Adaptability and Alignment”. He shared his experience in supply chain dictating the fact that Supply chain is a backbone to meet customer expectations. Along with arranging for logistics, supply chain very evidently includes planning and manufacturing. From his experience he compared the current scenario of industry with that in early 2000s. He said that the current industry is very demanding and the customers want product at their doorsteps at their preferred time. To achieve this managers have to necessarily go for a steep learning curve.